 APRO: The Official Voice of the Rent to Own Industry
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 Rent-to-own News
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Rent-to-own News - APRO General Session kicks off in Louisville
Close to 300 rent-to-own dealers from across the country packed the main Marriott Ballroom in Louisville, Kentucky today, for the general session of APRO's annual Convention and Trade Show where they reflected on the year's achievements, celebrated outstanding personalities and took aim at future challenges, namely by voting to fill half the seats on the association's board of directors.
Cleek reminded members APRO -- which now claims 400 companies with 6,090 stores across North America -- is a multi-purpose association.
"APRO is a lot more than legislation," Cleek said. "Because of our efforts, financial analysts, members of the U.S. Congress and the media alike are starting to respect the value of the rent-to-own transaction."
Keynote speaker Jeremiah Wilson of ContactPoint presented his talk, "The Passion to Succeed, The Power to Break Barriers." Wilson introduced his patented remote monitoring device, the Maculon, and the Sales Mentor System in 2001; it revolutionized sales and service training. Prior to founding ContactPoint, he served as a national sales and customer service training specialist and was assistant to the counselor of economics at the embassy of the Czech Republic.
The Trade Show portion of the convention opened immediately after the general session proceedings and featured close to 100 vendor companies exhibiting the latest in rent to own products across a broad spectrum of categories.
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2012 APRO Convention and Trade Show July 24-26, Memphis, TN
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RTOHQ: The Magazine
RTOHQ: The Magazine is the Association of Progressive Rental Organizations' award-winning rent-to-own industry magazine, and it's available here. | |||
 CLICK HERE FOR OUR DIGITAL RTOHQ: THE MAGAZINE
RTOHQ: The Magazine’s upgraded digital format APRO's new, mobile-ready magazine is now available in addition to our print edition. The digital format provides the same informative content as our printed magazine, but also offers tools to make the reading experience more enriching. Access the table of contents page with one click or tap. Get additional information from advertisers by clicking on the links in their ads. The interface is easy to navigate and requires no special app—read our magazine on your computer, digital table or smartphone. Click here to access the digital version of RTOHQ: The Magazine March-April 2012.
A New Rent-to-Own Experience by Neil Ferguson Here’s the lowdown on APRO’s 2012 Convention and Trade Show, July 24-26 in Memphis. The RTO industry’s big event will offer many valuable experiences, including insights on how to turn your stores into “experiences”–the good kind for consumers
Who Is Your Competition? by Bill Keese In order to expand your customer base, you can learn a lot by observing your competitors. But first, you need to figure out just who they are. If you think your only competition is the rent-to-own store down the street, you’re not considering the bigger picture. APRO’s executive director offers a big-picture perspective.
A Review of Online Customer Complaints by Ed Winn III While rent-to-own companies have not cornered the market on negative reviews posted on consumer complaint websites, it’s no surprise that there are cyberspace beefs against RTO. APRO’s general counsel reviews some of them in search of a pattern and he considers appropriate response to online complaints.
Rent-to-Own Families, Part VIII by Kristen Card Our series of family-run rent-to-own businesses continues with profiles of the Homeiers in Kansas and two Texas-based sets of kindred colleagues, the Spangles and the Weisblatts.
Future issues of APRO's magazine will be available in this same new format. Click here to access past issues that are not yet archived in the new interface.
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Association of Progressive Rental Organizations 1504 Robin Hood Trail Austin, Texas 78703 800/204-2776, ext. 103 Fax 512/794-0097 |