Rent-to-own News

Rent-to-own News - Coelho completes second Boston Marathon for Children's Hospital

April 28, 2011

In 2010, Al Coelho didn’t know that his mission to run the Boston Marathon would soon become an annual tradition and enormous fundraising event for Children’s Hospital Boston, but that’s exactly what happened.

 

This past April, with the help of friends, family, fellow ColorTyme franchisees and other supporters around the country, Coelho completed his second race for charity, bringing his combined contribution to $32,361 and completing a total of 52.4 miles in 11 hours.

“It feels great to give back to an organization I truly believe in and support,” he said. “I’m thankful that others were inspired to help me over the last two years; together we achieved more than I could have done alone.”

Children’s Hospital Boston has held a special place in Coelho’s heart since the tragic loss of his newborn daughter in 2002. Coelho recalls the support and dedication of the hospital’s doctors and staff.

“The doctors and nurses at Children’s Hospital Boston are changing lives every day and have provided hope to so many families including my own,” he said. “They create a positive experience for patients who are coping with illness, and they form meaningful relationships built on trust, open communication and compassion.”

This year, in addition to running in the memory of his daughter, Coelho partnered with Christina Bird, longtime patient at Children’s Hospital Boston and the daughter of Pawtucket, R.I. ColorTyme owner, Joe Bird.

“Christina was born with cerebral palsy, blindness and a seizure disorder. She has made dozens of visits to Children’s Hospital Boston and will need to make more,” Coelho said. “Even though she is bound to a wheelchair, Christina helped push me across the finish line with her courage and perseverance. Partnering together was our way of saying thanks to Children’s Hospital Boston.”

It’s no doubt that Coelho has made quite a difference for the hospital. This year alone, he and Christina raised more than $17,500, and in 2010, Coelho was honored as a top donor. The money will benefit the hospital’s patient care, research programs and family services.



 

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A New Rent-to-Own Experience

by Neil Ferguson

Here’s the lowdown on APRO’s 2012 Convention and Trade Show, July 24-26 in Memphis. The RTO industry’s big event will offer many valuable experiences, including insights on how to turn your stores into “experiences”–the good kind for consumers

 

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by Bill Keese

In order to expand your customer base, you can learn a lot by observing your competitors. But first, you need to figure out just who they are. If you think your only competition is the rent-to-own store down the street, you’re not considering the bigger picture. APRO’s executive director offers a big-picture perspective.

 

A Review of Online Customer Complaints

by Ed Winn III

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Rent-to-Own Families, Part VIII

by Kristen Card

Our series of family-run rent-to-own businesses continues with profiles of the Homeiers in Kansas and two Texas-based sets of kindred colleagues, the Spangles and the Weisblatts.

 

 

Future issues of APRO's magazine will be available in this same new format. Click here to access past issues that are not yet archived in the new interface.

 

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